Creative Lead & Senior Art Director building brand worlds for luxury beauty, cosmetics, skincare and fragrance across film, stills and digital.

Selected Work

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With 15 years across in-house and agency, I translate product texture and fragrance notes into considered, contemporary visual narratives, crafted for social-first storytelling.

Based in London, I specialise in freelance beauty campaign art direction.

Profile

Close-up of bubbles in beauty oil, with golden tones and reflections.

Concept & Campaign Development

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Art Direction & World-Building

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Concept & Campaign Development

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Art Direction & World-Building

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Concept & Campaign Development · Art Direction & World-Building · Concept & Campaign Development · Art Direction & World-Building ·

Content & Social Systems

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Creative Team & Shoot Leadership

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Content & Social Systems

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Creative Team & Shoot Leadership

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Content & Social Systems · Creative Team & Shoot Leadership · Content & Social Systems · Creative Team & Shoot Leadership ·

Content & Social Systems

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Creative Team & Shoot Leadership

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Content & Social Systems

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Creative Team & Shoot Leadership

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Content & Social Systems · Creative Team & Shoot Leadership · Content & Social Systems · Creative Team & Shoot Leadership ·

Brand Evolution

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Research & Insight

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Brand Evolution

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Research & Insight

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Brand Evolution · Research & Insight · Brand Evolution · Research & Insight ·

Bodywash and Perfume with leather notebook and silver pen
Close-up of metallic bronzer surface with a crack or line running through it.

The Archive

Curated beauty and cosmetic work beyond full campaigns.

Close-up editorial beauty portrait of a woman with long brown hair, light makeup, and green eyes
  • "Hannah has redefined brand identity for major launches… turning concepts into polished campaigns."

    Sophie Russell | Freelance Marketing Consultant

  • “She’s been able to move the brand forward creatively as Molton Brown’s positioning shifted, while always staying true to its DNA.”

    Fanni Varkoni | Senior Brand Manager, Molton Brown

  • “A great eye, creative, always open to new ideas and efficient. An asset to any creative team.”

    Jenny Pashkova | General Manager UK, Givenchy

  • “Hannah is strategic and innovative… helping drive brand awareness and commercial growth.”

    Rebecca Jenkinson | Copywriter, Beauty Pie

  • "Her creative direction is always clear and considered, ensuring every element works together seamlessly."

    Olivia Clifford | Set Designer & Stylist

  • “She leads with clarity, is collaborative and brings calm confidence and attention to detail.”

    Beverley Tsang | Senior Digital Designer, Molton Brown

The Beauty Files

See more work in progress and experiments on Instagram

Close-up of a flower collage
A close-up photo of an candle
Close-up of a perfume roller

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Trusted By

Origins natural skincare brand logo
The Body Shop ethical beauty brand logo
No7 cosmetics and skincare brand logo
Bumble and bumble professional haircare brand logo
Blink Brow Bar beauty and brow brand logo
Molton Brown luxury fragrance and bath brand logo
Tangle Teezer haircare tools brand logo
Ghost Fragrances perfume brand logo